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High-growth citrus beverage brand


Bayleys Business is proud to exclusively present an established high-growth New Zealand citrus beverage brand, offering premium, immune-boosting drinks and positioned for significant expansion under new ownership.

73 Citrus is a health-focused beverage business operating at the intersection of functional wellness and everyday refreshment. Crafted from high-quality, naturally sourced ingredients, the product range delivers bold flavour alongside tangible health benefits.

Founded in 2017 by Gisborne citrus growers the brand has grown from a start-up concept into a proven and scalable platform.

Today, 73 Citrus boasts a portfolio of four core products, supported by refined recipes, strong branding, and an expanding customer base. With over 500,000 cans sold to date, the business has secured shelf presence in major supermarket chains, complemented by a loyal and growing network across cafes and restaurants.

For Sale by Negotiation
Richard Wilson

Richard Wilson

Business Sales

Eastern Realty Ltd, Bayleys,
Licensed under the REA Act 2008

Features

Business appeal


Established brand & product offering throughout New Zealand with strong supermarket, cafe and restaurants presence in place

Growth opportunities


The business is currently in a high-growth phase, with a well established brand, expanding distribution footprint with significant opportunity to scale both domestically and internationally

Sales


Since becoming fully operational in 2020, the company has sold over 500,000 cans to date establishing a national distribution footprint with shelf presence in major supermarket chains

Food and beverage


The New Zealand non-alcoholic beverage market is forecast to grow at 4.2% annually, indicating strong tailwinds for beverage companies

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